We know your industry and the search terms that bring you customers.
Every industry searches differently. A plumber competing on “emergency boiler repair Shawlands” needs a totally different setup to a cafe competing on “best brunch West End”. We build for your specifics.
Built for these Glasgow industries
Each industry has its own quirks – what customers search for, what trust signals matter, what objections need answering. We’ve done the homework for the eight below.
Tradespeople
Plumbers, electricians, joiners, roofers, gas engineers, builders. The bread and butter of Glasgow local search.
Cafes & Restaurants
From third-wave coffee shops in Finnieston to family run restaurant in the Southside. Hungry searches happen close to the meal.
Salons & Barbers
Hair, beauty, nails, brows, lashes. Visual industries live and die by Instagram and Google reviews.
Dentists & Clinics
Private dentists, physios, chiropractors, aesthetic clinics. High value services where one new patient is worth thousands.
Gyms & Studios
Personal training studios, yoga, pilates. Membership businesses where lead-to-trial conversion is everything.
Solicitors & Accountants
Family law, conveyancing, personal injury, small business accountants. Trust driven industries where reviews and content win.
Independent Retail
Boutique shops, bookshops, record stores, gift shops, indie clothing brands. Walk-in trade boosted by smart local presence.
Event & Weddings
Wedding photographers, videographers, florists, venues, caterers. Industries with long booking timelines and seasonal urgency.
Generic agencies build generic websites
A plumber’s site should not look or work like a wedding photographer’s. Each industry has totally different search intent, conversion paths and trust requirements. Here’s what we learn before building yours:
- The top 20 search terms in your industry across Glasgow neighbourhoods
- Which of your competitors are ranking and exactly why
- The trust signals customers in your industry expect (e.g "Gas Safe registered" vs "SLAB accredited")
- Industry-specific GBP categories & service attributes
- Seasonal patterns (e.g boiler repair peaks in November, weddings peak in summer)
Your industry, done properly.
Free review tailored to your industry, your competitors and your area of Glasgow.